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Why Learn Digital Marketing ?

Digital Marketing is becoming a indispensable requirement in every profession - be it Website Developer, Marketing professional, HR professional, HR professional, Digital Marketer, Event Manager, Content Developer, etc. There is simply no argument which can contending the above statement.

India will have 730 million internet user by 2020 Government of India

4.388 Billion (57% world population) uses Internet we are social

20 Lacs Jobs in digital marketing by year 2020 various job portals

4.13 lacs/yr Average Pay for Digital Marketing Manager payscale.com


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New career option.

Demand for skilled manpower in market is more than supply.

Start as freelancer & earn money.

Digital Marketing professionals are required in all big companies.

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Improve website rank to be on top of search results.

Cost effective promotions.

Promote your business online on websites, youtube videos.

Analyse every movement of your website visitors.

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Start as freelancer & earn money.

Get promotion & Pay hike.

Start your own business.

Switch to most rewarding career option available today.





WHY DIGIPODIUM ?


Experienced & Certified Trainers

Interaction with Industry Experts

100% Placement Assistence

500+ Students got Globally Certified in - 2019


DIGITAL MARKETING MASTER TRAINING PROGRAM


DIGITAL MARKETING MASTER TRAINING PROGRAM is of 3 to 5 months

Mapped with 10+ global certifications


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Internet Advertising using Google Ads

Search Engine Optimization (SEO)- Voice & Image

Facebook Marketing

Social Media Optimization

Blogging

Inbound Marketing

Content Marketing

E-mail Marketing

Web Analytics using Google Analytics

Designing Content Creation Framework

Google My Business

Designing & Developing Website







GLOBAL CERTIFICATIONS



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SEARCH ENGINE OPTIMIZATION (SEO)


Planning, Designing & Editing your website as per the rules & regulations of search engines (Google, Bing, Yahoo etc) so that rank of your website is higher & placed on the top of search engine results. You can easily identify problems related to your website & make the required corrections.


Career Prospects

SEO Manager

Web Developer

Search Engine Optimizer

SEO Expert

SEO Analyst




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How to improve rank of your website, so that your website is placed on top of search results.

Onsite & Offsite SEO.

Learn more than 20 tools of SEO including Google Search Console, Website speed related tools, Content related tools, link related tools, Keyword related tools etc.

Image SEO, Voice SEO

Black Hat & White Hat SEO







Web Analytics Using GOOGLE Analytics


This Course is Mapped with Google Certification in Analytics. This program helps you to analyse your web properties (websites, blogs etc) so that your business can grow through intelligent data analysis. You will learn how to acquire visitors, track their behaviour/actions during their visit & derive conversion related detailed reports.


Career Prospects

Web Analyst

Google Analytics Specialist

Digital Marketing Analyst

Digital Marketing Head

Online Marketing Expert


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This Course is Mapped with Google Certification in Analytics.

Conversion tracking through tracking code.

Setting goals for different KPI's of your business.

Designing Custom dashboard, Custom reports & Custom alerts.

Tag Management.

Real-time reporting of your web properties.







SOCIAL MEDIA MARKETING (SMM)


A program that covers all aspects of Social Media Marketing including best social media marketing tools, integration tools, social media optimizer, analysing the effectiveness of tools, planning bids & budget for a social media campaign, calculation, Return of Investment, infographics designing tools, audience management etc. Student undergoing Social Media Marketing Specialization course Will learn Facebook Marketing, Instagram Marketing, LinkedIn Marekting, Pinterest and Twitter Marketing alongwith Social Media Marketing Strategy & Planning and promotion calendar. Classes are conducted in both mode of teaching i.e. Online classes and Classroom training with Hands-on practical classes. Study material is provided to student in digital formats. Each topic is mapped to it's International Certfication exams.


Career Prospects

SMM Manager

Facebook Marketing Executive

SM Strategist

SMM Head

Social Media Entreprenuership



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Course Mapped with Facebook certification.

Learn how to promote & analyse using SMM tools such as Instagram, Twitter, Linkedin.

Learn SMO (Social Media Optimizer).

Integration tools for different Social Media Platforms.

Learn S-M-A-R-T Approach/Goals.

Graphics Designing and editing tools.

Insights and Analytics.







CONTENT MARKETING


Mapped with HubSpot Certification. Entrepreneurs, Businessmen, & individuals all believe in Quality Content - Why ? Because Good Quality Content Works ! Helps to increase sales, attract attention, generate leads & pushes your website on top of search Results. An effective Content Calendar Planner is required. We also learn Inbound Marketing strategies in this module.


Career Prospects

Content Marketing Head

Blogger

Content Designer

Inbound Marketing Expert

Content Writer




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Mapped with HubSpot Certification

Designing a content framework to produce fresh, original context on a regular basis.

Creating a balance between content creation for humans and content creation core.

Designing & Blogging strategy.

Learn about content & Blog analysing tool.





Tools for Digital marketing

adwords
analytics
web master
unbounce
keyword planner
wordpress